2024
Singapore
Research: Performed competitor analysis, and synthesized insights into actionable design ideas
Design: Led the revamp of the website based on requirements received from client and user research mainly competitive audit and secondary research, Created High fidelity Interface design with blend of streamlined prototyping to give client a demo to present its intuitive and seamless experience.
Communication: Engaged in daily communication with the client at predetermined times to present concepts, research findings, and UI drafts. This ensured alignment with the client's vision and allowed for immediate revisions based on their feedback prior to transitioning to the development phase.
UX audit, UI, Interaction design & prototyping
Project manager(1)
Designers(me)
Figma
Meeting
Competitive audit
Design thinking
High fidelity design
Micro interaction
Handoffs
Business Challenge
→Aim was to give current website a facelift, drawing inspiration from alchemy.digital, a key player in the storytelling realm and a direct competitor.
→The Storyteller team specifically desired a minimalistic website akin to alchemy.digital but infused with a contemporary flair.
About Us Page design
The About page is simple, beautiful, and super easy to navigate. Showcases Social impacts "WE ARE MAJULAH" highlights from campaigns, the year kicked things off, and the Why should people choose us—— team specifically wanted pagination and hyperlinks to add that extra touch. So, yeah THUMBS UP 👍
